Ad placement bothers staffer

Curtis+Almeter%2C+director+of+photography%0A

Curtis Almeter, director of photography

 

Any successful businessman will tell you the importance of advertising and marketing. 

For any business to survive, it is essential that people are aware of the product or service it has to offer. 

We have become so accustomed to advertising that we have learned to filter it out. 

In response, advertisers have had to fight harder and find sneakier ways to pry our money from our wallets to stay ahead of the pack. 

The growing presence of technology in our day-to-day lives has armed advertisers with a new kind of penatration. But at what point is it too much? 

Billboards clutter otherwise scenic drives through the country, shattering the serenity with frosty beer bottles and a feel good slogan. 

Television commercials interrupt and overpower regular programs with ridiculous mascots selling used cars, promising quick cash or increased size to that certain area.

Radio stations take “breaks” at the top of the hour to offer you a sweet deal on a new car and follow it up with five minutes worth of technicalities squeezed into 15 seconds of indecipherable gibberish. 

YouTube videos are frequently preceded by advertisements telling us what kind of car to buy. 

TV networks allow live streaming episodes air online but only if you endure listening to the same advertisement three to four times during a single 25 minute episode at a volume level that could wake bears during hibernation. 

For me this kind of low ball advertising makes me want to boycott the product that repeatedly skull rapes me during each online episode. 

In addition to the above listed, I can now add my cell phone to list. 

Cell phones are now trying to woo me into buying other apps that claim to be my newest addiction. As if the endless list of apps I already got suckered into buying weren’t big enough time vampires already.

These small, mindless, phone games get clogged with advertisements all trying to coerce me into purchasing one more app. 

Sometimes I just want run and hide from the violating fingers of advertisers at every corner reminding me that the world is ran by an unsatisfying greed. 

Each hungry advertiser continues probing me for a quick buck until my meager college income is diminished and my bank account is left ravaged. 

But I’m afraid the only way I can escape from this oversaturated crapstorm of advertisement is to sever all connections to the outer world … 

There is probably going to be an ad placed next to this column.