Hollywood executive dies at 77

T.J. Gerlach

One Joplin native with much Hollywood and television experience died recently.

Joanne Brough died Feb. 24 at the age of 77.

Brough worked for CBS from 1963 to 1978, eventually becoming a development executive. From 1978 to 1986, she worked for Lorimar Productions becoming vice president for creative affairs, and from 1990 to 1993 she worked for Lee Rich Productions as a development executive. Brough’s television experience involved the development of memorable series such as “M*A*S*H,” “Dallas” and “The Waltons.” Brough later founded the English language television industries in both Singapore and Indonesia and oversaw them for many years.

Dr. Jay Moorman, communication department head, said Brough had a “persistent” and “dynamic” personality.

“She was a person you couldn’t say no to,” Moorman said. “She really knew how to get things done. It was a lesson for me in how to gets projects going and how to finish them. It was kind of a power she had.”

Moorman met Brough when she was invited to speak at Southern in 1998 for a video showcase.

“She helped us out in various ways,” Moorman said.

He said Brough was involved with University on a regular basis.

“Every semester we were doing some project that she had thought of originally,” Moorman said.

Brough also began teaching as an adjunct professor in 1999. She taught different scriptwriting courses. All of the courses she taught involved her background as an executive producer of dramas in Hollywood and in Singapore.

“They all revolved around television drama,” Moorman said.

Brough helped bring Earl Hamner, the writer/creator of “The Waltons,” to Southern.

“The reason he came was because she invited him,” Moorman said.

Brough also helped bring the acting couple of Mark Rosin and Cynthia Hoppenfield last week before her death.

Brough is survived by her husband, Charles; her three children, Cheryl Preston, Alice Capello and Arthur Chaves; her step-daughter, Yani Brough; and three grandchildren.

“She was a big influence on us,” Moorman said. “And I think will continue to be for a long time.”